Khet Bachaao Abhiyaan

Indian Council of Agricultural Research (ICAR) and Department of Agriculture & Farmers Welfare (DA&FW)

Ministry of Agriculture & Farmers Welfare, Government of India

khet_bachao_abhiyan_banner
Achievements of the Campaign

Total Farmers - Physical Outreach

16.22 Lakh

under Various Activities

Total Digital Outreach

454.76 Lakh

Via Social Media Platforms

Awareness Programs Conducted

23,320

Kisan Gosthi / Seminars / Field Days / Other

Media Awareness

1337

TV (264) / Radio (1073)

Training Programs Conducted

4,235

on Scientific use of Fertilizers

Poster / Banner Display

71,632

At public locations

Demonstrations Conducted

9,674

Use of Organic / Bio-fertilizer / Green Manure / Other

Interface Meeting with

23,634

a) Input Dealers (9,609))
b) Sarpanch / Panch Sammelan (5,641)
c) SHGs/FPOs/FIG (8,384)

Objectives
Awareness Generation
Create awareness among farmers about the balanced use of fertilizers and other agricultural inputs based on soil testing.
Farmer Capacity Building
Train farmers and enhance their capacity in the use of balanced fertilizers, green manure, and organic/biological products.
Natural Farming Promotion
Promote natural farming through awareness programmes, training, and field demonstrations.
Soil Health Improvement
Improve soil health and reduce the use of chemical fertilizers through demonstrations on green manure, organic manure, Integrated Nutrient Management (INM), and the correct application of agricultural inputs.
Sustainable Agriculture
Encourage sustainable agricultural practices leading to improved soil health, reduced cultivation costs, and enhanced farm profitability.
Background

The Government of India has launched a nationwide campaign titled "Khet Bachaao Abhiyaan" (Save the Farm Campaign), being implemented from 01 June – 30 June 2026 with the objective of promoting balanced and judicious use of fertilizers, improving soil health, encouraging sustainable nutrient management practices, and accelerating the adoption of Natural Farming across the country.

Key Focus: Intensive interventions in the 100 districts having the highest consumption of Di-Ammonium Phosphate (DAP), while simultaneously disseminating the message of balanced fertilization, soil health management, and sustainable agriculture in all other districts through a coordinated national effort involving ICAR Institutes, Krishi Vigyan Kendras (KVKs), Central and State Agricultural Universities, State Agriculture Departments, and other stakeholders.
Other Priorities of KBA
Create awareness among rural communities to reduce at least 10% edible oil consumption and encourage a healthy lifestyle.
Ensure regular meetings of the Khet Bachao Samiti constituted at the Panchayat level to promote balanced fertilizer use.
Encourage public representatives to promote Natural Farming on at least 25% of agricultural land.
Capacity building of farmers, input dealers, FPOs, SHGs, Panchayati Raj Institutions, and other stakeholders.
Facilitate Kisan Credit Card (KCC) saturation and enhance access to institutional agricultural credit.
Promote and disseminate the District Agriculture Contingency Plan among farmers and stakeholders.
Create awareness amongst farmers about General Fertilizer Recommendations (GFR) of the concerned district.
Promote recommended Phosphorous use in crops for sustainable agriculture.
Campaign Help Videos
MGMG KVK Head Team Creation Video MGMG Team Creation & Visit Planning Video Data Entry & Reporting Video Kisan Sarathi Forget Password Video Help Desk Expert Web Video
Campaign Help Files
SOP for Khet Bachaao Abhiyaan Rationalizing Phosphorous Use in India General Fertilizer Recommendations (District-wise)